Job Description

Summary

The Business Development Representative (BDR) is responsible for identifying, engaging, and qualifying potential customers and partners to drive new business opportunities. This role serves as the first point of contact in the sales process, working closely with multiple sales teams—including Outside Sales, Inside Sales, Banking Partnerships, and Software Partner Sales—to generate high-quality leads and contribute to revenue growth. BDRs must be proactive, adaptable, and skilled in prospecting, relationship-building, and articulating the Basys value proposition across different sales channels.

Duties & Responsibilities

Essential Functions

• Conduct outbound prospecting through cold calls, emails, social selling and networking.
• Identify and qualify leads that align with the company’s target customer profile.
• Self-source leads based on ideal client profile to add to pipeline.
• Maintain accurate records of prospect interactions by logging progress in the CRM daily.
• Ensure a smooth handoff of qualified leads and schedule and coordinate Discovery Calls for the sales teams.

Additional Responsibilities

• Participate in ongoing training, coaching and role-playing exercises to refine sales skills.
• Research market trends, customer needs and competitor activities to refine outreach strategies.
• Partner with marketing to align messaging, campaigns and lead nurturing efforts.
• Work closely with Outside Sales, Inside Sales, Banking Partnerships and Software Partner Sales teams to support revenue objectives.
• Other requests as needed.

Requirements

• Excellent verbal and written communication skills
• Solid computer, grammar and multi-tasking skills
• Ability to work effectively with different sales teams and departments
• Willingness to share insights, best practices and contribute to a positive team culture.
• This role is eligible for a hybrid schedule. Up to one day per week may be worked remotely in accordance with the telecommuting policy.

Education & Experience

• Bachelor's degree in business administration, or other related fields is preferred
• A minimum of 1 years’ experience selling, opening new accounts and relationship management preferred
• Proficiency in Microsoft Office Suite, CRM

Basys provides technology and payment integration solutions for businesses across the country and Canada. We treat our team, clients, and vendors like people, not numbers. Basys is proud to maintain the industry leading Net Promotor Score and a 90% customer retention rate of clients that continue to process, in an industry where retention rates often average closer to 70 to 75%. We feel that this is a perfect example of how our customer-oriented business model sets us apart. Basys is an equal opportunity employer.

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