Job Description

Marketing Coordinator- TalentZok

OVERVIEW

Are you looking for a new career opportunity with an exciting company?! Then we've got the right team for you! In this role, you're responsible for the duties listed below.

Immediate opening for a Marketing Coordinator in Hawthorne, CA who possesses:

• Bachelor's Degree in Marketing, Communications or related
• 1-2 years' experience of marketing experience
• Proficiency with Microsoft Office and other marketing tools

Email resumes to kbrace@talentzok.com or call 858.683.8559.

FULL DESCRIPTION :

The selected candidate will be responsible for:

Strategy

• Develop and implement comprehensive media marketing strategies to promote products/services

Content Creation

• Create and oversee content development for marketing collateral and campaigns
• Develop and write marketing content, including website copy, LinkedIn posts, product brochures, case studies, video scripts, and presentation materials
• Create messaging that effectively communicates the value of our products in the Commercial In-Flight Connectivity (IFC), Gateway, Satellite, and Defense markets
• Collaborate closely with public relations team (outside firm) on messaging for news stories and with increasing exposure via the website, LinkedIn and other social media platforms

Digital Marketing

• Facilitate marketing campaigns across various channels (digital, social media, print, etc.)
• Manage and update website content in collaboration with a web developer, as needed
• Plan, schedule, and execute LinkedIn posts to engage and grow the company's professional network
• Track and analyze digital marketing metrics to assess campaign performance
• Create and manage small ad campaigns on industry specific websites

Sales Support

• Collaborate with the sales team to align messaging with customer needs and preferences
• Update sales presentations and pitch materials to support business development efforts as directed by sales team

Project Management

• Collaborate with sales, and leadership to ensure brand consistency and alignment with business goals
• Generate and manage approval processes for outside marketing materials
• Coordinate with external contractors, such as a graphic designer and web developer, to ensure timely delivery of marketing assets
• Manage timelines, budgets, and project priorities for marketing initiatives

Tradeshow Management

• Plan and coordinate all aspects of the company's participation in industry tradeshows, from booth design to logistics (2-4 events per year)
• Work with contractors to create tradeshow materials, including banners, presentations, videos and promotional items
• Schedule and manage pre-show and post-show marketing campaigns to drive attendance and follow-up with leads
• Serve as the primary point of contact for event organizers to ensure all requirements are met

Brand Management

• Maintain brand consistency across all marketing materials and platforms
• Implement brand guidelines for visual and written communications

Market Research

• Stay informed about industry trends, competitors, and customer needs to inform marketing strategies
• Identify opportunities for product positioning and differentiation in the market

• Coordinates company representative meetings with industry bloggers and research firms (typically at trade shows)

• Protects the company by keeping information confidential and always behaving in a professional and ethical manner
• Enhances organization reputation and branding recognition through professional interpersonal skills, integrity and responsiveness
• Other duties and tasks as assigned

The selected candidate will also possess:

• Bachelor's degree in marketing, communications, or a related field 3 to 5 years of marketing experience
• Proven ability to create engaging content for digital platforms, sales materials, and other marketing channels
• Ability to manage multiple priorities and meet deadlines
• Proficiency in tools such as Microsoft Office including SharePoint for file management and collaboration, Adobe Creative Suite, basic website CMS (e.g., WebFlow, WordPress), and photo editing (Photoshop or similar)
• Ability to work independently and resourcefully in a small team environment
• Familiarity with LinkedIn marketing, advertising and B2B lead generation strategies Strong organizational and time-management skills
• Collaborative mindset with the ability to work effectively with contractors and internal stakeholders
• Adaptable and willing to take on a variety of marketing tasks as needed High energy level
• Creative, with strong work ethic Professionalism

Salary Range: $60k-$90k/yr

For immediate and confidential consideration, please email your resume to kbrace@talentzok.com or call 858.683.8559. More information can be found at

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